Tsuburaya Dream Factory has announced it will be adopting HD VMD as its preferred HD format for content distribution. In agreeing to represent format developer New Medium Enterprises, TDF will manage the proprietary HD VMD format in Japan.

TDF will also develop and implement marketing activities in Japan to facilitate the sales of NME's HD VMD technology and related products and cultivate strategic relationships within Japan. The deal also means that Tsuburaya Dream Works top selling content will be available on HD VMD discs.

Tsuburaya Dream Works are co-creators of the worldwide iconic animation feature, Godzilla and specialise in special effects and animation production with mass market appeal spanning the Asian continent. Their long-standing series, Ultraman, based upon science fiction heroes has created cult status amongst children and adults since its debut in 1966.

"We are proud to forge an alliance with Tsuburaya who will represent the HD VMD products in Japan. Their years of knowledge and expertise within the industry are unparalleled," commented Mahesh Jayanarayan, CEO of NME.

Tsuburaya CEO, Eiji Tsuburaya commented "We are excited to work with NME. We feel it is the only format that will win global appeal at these prices. We are proud to be associated with the HD VMD format where the format is simple and great quality. We have a great opportunity to display our HD content immediately."

Story filed 01.04.07