Intel and CinemaNow, a leading Internet provider of downloadable videos, announced a collaboration that will allow consumers using Intel technology-based media PCs, such as those with Intel Viiv technology, to legally download and record motion picture content to blank DVD discs for playback on both the PC and consumer electronics devices, including most standard DVD players.

Intel Viiv technology-based PCs currently provide consumers with the ability to view their movie content locally on the PC, sync it with portable devices, and wired or wirelessly extend the content through their home networks to connected devices, such as large-screen TVs.

CinemaNow, in collaboration with Intel, will optimize the Burn-to-DVD service for PCs based on Intel Viiv technology. The enhancement will enable users who wish to use the Burn-to-DVD service through a large screen, or 10-foot interface, to do so from the comfort of their living-room. The service will be available in the early part of this year; the Burn-to-DVD solution is currently available through a standard PC, or 2-foot, interface.

“The ability for consumers to legitimately burn premium content to DVD is one of the greatest barriers to delivering consumers the flexibility to truly enjoy digital home entertainment when and where they want it,” said Kevin Corbett, vice president, Intel’s Digital Home Group and general manager of the company’s Content Services Group. “The investment by CinemaNow to advance the Burn-to-DVD service model is a major step forward in the digital distribution of content, and Intel is excited to be working with them to bring these capabilities to consumers via Intel Viiv technology.”

CinemaNow launched Burn-to-DVD in July 2006.

Story filed 04.01.07