Sheffield-based ZOO Digital Group, a provider of software and software-led services for the filmed entertainment market, has signed a licensing agreement with Global Digital Media Xchange Inc. that will provide shorter and streamlined programming using automated production solutions to support Blu-ray Disc and Electronic Sell Through (EST) platforms.

GDMX, a global leader in the production and distribution of all forms of creative content, across all current and emerging technologies and platforms, is a wholly-owned subsidiary of Warner Bros. Entertainment.

GDMX will use ZOO’s systems to create Blu-ray Disc and digital products for VOD providers more quickly and efficiently, thereby reducing costs and time-to-market. These systems provide an integrated and automated solution for the preparation of digital content, its regionalization into multiple languages and territory variants, and its assembly for full compliance with the Blu-ray Disc and EST formats.

ZOO’s toolset can automatically adapt audio and video materials prepared for physical disc products so that the same titles can be prepared for sale via digital download more quickly and easily than would otherwise be possible, and thereby at a cost that is not prohibitive to the content owners.

ZOO’s services are built on its proprietary patented software and enable customers to reduce considerably the costs and time to market of regionalized filmed entertainment titles across multiple territories. It has worked closely with language translation partners.

Story filed 28.05.11