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UK DVD sales beat economic doldrums
Half year figures from the British Video Association (BVA) show total DVD sales have risen 3.3 per cent compared with the same period a year ago.
Lavinia Carey, its director general, pointed to a recent survey by the Joseph Rowntree Foundation which found that DVDs were considered a necessity by most households. "We are delighted to see that the half year 2008 figures reveal an increased demand for home entertainment, especially in the current challenging economic climate," she said.
The best-selling DVD was the animated children's adventure Ratatouille, which sold 2.1 million copies. The magical adventure film Stardust and the adaptation of Philip Pullman's fantasy novel, The Golden Compass also proved popular, both selling more than 800,000 DVDs.
The BVA added that demand for high definition video continues to boost growth, with sales of Blu-ray discs up 506 per cent over the year.
Story filed 10.07.08
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