UK-based AXAR Media develop cutting-edge wireless technology, the only household-wide wireless HD video product to be launched at CES.

AXAR Media, backed by NESTA (the UK’s National Endowment for Science, Technology & the Arts) has developed a system which enables HD video to be transmitted wirelessly across the home from HD set-top boxes, DVRs or Blu-ray players, over Wi-Fi.

HD content can then be received by HDTVs, Wi-Fi-enabled PCs, notebooks and mobile devices without the need of wires. To date solutions for wireless HD video have been limited in range to a single room.

Ensuring the robustness of the picture through multiple walls and floors is AXAR’s top priority. “The AXAR 1000 has the best range and penetration of any wireless consumer device delivering live HD video yet it has been designed to be easily set up by the user at home,” commented AXAR Media’s VP of business development, Ian Walsh.

The company forecasts that the HDTV market is expected to grow from 44 million households in 2008 to 179 million by 2012. Consumers will be looking for easy ways to view HD content on the TVs, PCs and laptops they use around the home, and a wireless solution is the obvious choice for those used to Wi-Fi internet and other wireless technologies.

AXAR Media is a division of ProVision Communications, the wireless video company based in Bristol, UK . The company, set up in 2001, received vital seed funding from NESTA.

NESTA is the National Endowment for Science, Technology & the Arts. Its mission is to transform the UK’s capacity for innovation. NESTA Investments has the largest portfolios of early-stage businesses in the country and is a leading authority on how to grow new ideas.

Story filed 12.01.09